The archive

Customer experience operations: articles & guides

Field notes on customer-experience operations. Written for the people who run onboarding, billing, and support, not just measure them.

Support Operations

SLA vs KPI: The Difference, With Examples of Each

An SLA commits you to a level of service and carries a penalty. A KPI measures performance internally and carries none. Here is how the same metric becomes each one, with a comparison table, support examples, and the percentile mistake that makes teams breach agreements they thought they could meet.