The archive

Customer experience operations: articles & guides

Field notes on customer-experience operations. Written for the people who run onboarding, billing, and support, not just measure them.

Billing

Invoicing Process: Invoicing Procedures, Steps & Flow Chart

The invoicing process is the workflow that runs from finishing the work to recording the payment. This guide walks the steps on both sides, sending invoices and processing received ones, with a flow chart, a procedures checklist, and 3 way matching explained.

Strategy

Customer Effort Score: CES Survey, Formula & Benchmarks

Customer Effort Score (CES) measures how much work a customer had to do to get something done with you. This guide covers the CES survey question, the formula, current benchmarks, when to send it, and how it compares to NPS and CSAT.

Strategy

Voice of Customer Program: How to Build One in 2026

A voice of customer program is a repeatable system for capturing customer feedback and turning it into action. Here is how to build one: the six steps, the listening posts, the questions to ask, and the metrics that prove it works.

Strategy

NPS Survey: Net Promoter Score Questions & Calculation

An NPS survey asks one question and produces one number, but the number is only useful if you run the survey correctly. Here is the question, the calculation, realistic benchmarks, and the follow-up that turns the score into work.